Madagascar has been faithful to the fifth guided tour of the Ambassadors “Botschafter Rundgang” at the Hanover Fair on 3 April, co-organised by the Federal Ministry of Foreign Affairs and attended by some 20 Embassies who travelled from Berlin.

The exponential development of economic fairs in Germany attests on the one hand to the growing interest in the country, and on the other hand aims to highlight the current trend and future of industrial production, always aiming at a better well-being for humans, and a better accessibility.

Sweden, a model in many fields, is the partner country of the Hannover Fair, which is the world leader in trade fairs for industrial technology.

 This year’s focus is on 5G technology, with the theme “Sweden co-Lab”.

It was stressed that openness to cooperation and innovation are two essential features in this field. In other words, how can companies/ multinationals and universities/research institutes cooperate for the purpose of innovation, with the aim of facilitating and individualising production in order to better satisfy end consumers, but at reduced costs.

Another advantage of 5G technology is to help connect industrial production sites in different countries, operate and monitor in real time.

Various stands, both from large multinationals and start-ups, were visited, demonstrating all the facets of this successful and inclusive Trade Fair.